So NIRI and Yet So Far

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“Sarbanes-Oxley inside!”

This comes to the e-mail inbox from the National Investor Relations Institute (which could really, really use a good copyeditor for its newsletter, by the way).

Too bad we are not in New York. This could be interesting. Seriously. It’s $50, but I bet I could gobble up at least that much in cocktail shrimp and gin.

While investors and analysts continue to rely on traditional print and broadcast media they are also becoming more “new media savvy,” presenting new challenges for the IR professional.

How will the ongoing and inexorable agglomeration of the Reuters-Thomson-NEWS-Dow infotainment complex affect your company’s never-ending battle against the gabbling ratfink and the churning of the rumor mills?

Result: While IROs need to continue to cater to the needs of the traditional media they must also understand how the recent acquisitions and mergers – such as News Corporation’s acquisition of Dow Jones & Co. (including The Wall Street Journal), and Thomson Corporation’s acquisition of Reuters Group PLC – will affect the journalists who cover their industry. IRO’s also need to closely follow Web-based reporting and blogs.

But only the blogs that people whose opinions matter are actually foolish enough to be reading instead of getting serious work done.

(Why are you reading this? Get back to work.)

That goes double for information services you pay good money for that regularly source their information to what some (institutional affiliations undisclosed) blogger has to say — and whose editors spend more of their time blogging than actually editing anything.

In partnership with PRSA New York, please join NIRI NY for an informative session on how media is changing — and what you should be doing to stay on top of the trends. Experts joining us include:

  • Michael Nathanson — Sanford C. Bernstein & Co. Top-rated U.S. Media Analyst, ranked #1 Entertainment and #3 Radio for 2007 and 2006 by Institutional Investor Magazine.
  • Ed Tobin – Deputy Company News Editor, North and South America, Reuters
  • Shira Ovide – Media and Marketing Reporter, Dow Jones Newswires
  • Broc Romanek – Editor, TheCorporateCounsel.net, CompensationStandards.com and DealLawyers.com — as well as print publications: Compensation Standards and Deal Lawyers.

I read the latter.

Panel moderated by Martin Shea, Executive Vice President, Investor Relations, CBS Corporation. Many thanks to our event sponsor, PR Newswire.

Wish I could be there.

Shira (who appears to be too damned busy keeping the DJ newswire up to date, correct and overflowing with hard factoids from her assigned beat to do much blogging) I remember reading quite a bit.

Nathanson got into a shouting match with the Web-based thinkologists of the Silicon Alley Insider a while back. They note:

We were glad to learn that Bernstein Research media analyst Michael Nathanson is an avid SAI reader. We were also flattered to learn that he thinks we move News Corp.’s stock. We must confess, however, to being taken aback by other comments he made about us late last week.

Michael, “a News Corp. bull,” stops squinting at his spreadsheets long enough to bust out some over-the-top rhetorical fireworks:

Michael likened our recent coverage of News Corp, Fox Interactive Media, and MySpace to the 2004 “Swift Boat” campaign, in which John Kerry’s political opponents attempted to discredit his war record. Michael, a News Corp. bull, apparently views us as opponents. We’re not.

Fuck the facts, let’s engage in loud name-calling:

Michael’s report — “Is MySpace Getting Swift Boated?” (after jump) — doesn’t challenge any of our facts. But for the record, we stand by our reports that: FIM missed its internal revenue targets in August and July.

And who told them this? The internal revenue service?

I think occasional New York Times op-ed artist Henry “The Disgraced Former” Blodget works at the SAI (not to be confused with the late, not really very great Silicon Alley Reporter?) See also

Is there a Silicon Alley to be inside of anymore in New York?

The last time I passed by the site of the last pseudo.com Satyricon I attended back in the day, they were having one of those one-day, ad hoc department store returns and defective goods sales.

You know the kind I mean.

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